Bangalore-based IT and BPO company Valuemart Info Technologies has acquired a 74% stake in Datatalk Services to broaden its outsourcing services to expanded client base. Datatalk will become a subsidiary of the company.
Datatalk offers direct marketing, customer acquisition and retention, and telemarketing services to its clients such as Airtel, Club Mahindra, Deutsche Bank, Nestle, Pepsi, Tektronics, and Zee Television. Datatalk currently operates a 100 seat facility in Bangalore and plans to set up an additional 200 seats capacity in Bangalore and Hyderabad in the next six months.
C Vasudevan, managing director at Valuemart said: “The acquisition will help us to acquire premium clients and broad base our service offerings in the BPO segment.”
In a similar move, in March 2006, Valuemart acquired Tejas Infoscripts to expand its presence in legal BPO segment.
Source: Trading Markets